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- The first generation of IoT solutions for wirelessly connecting pallets focused mainly on the value of the pallets themselves, only tracking location. This approach failed to gain traction because it offered insufficient return on investment, addressed too small a portion of the market, and suffered from high up-front costs and ongoing technology maintenance costs.
- A second generation of IoT pallet technology is emerging that overcomes these shortcomings. These solutions monitor the conditions pallets - and more importantly, their cargoes - experience on their journeys through supply chains. By monitoring conditions, such as temperature, vibration, shock and humidity, these solutions provide information that helps manufacturers, distributors, and shippers preserve the products pallets carry, which are typically much more valuable than the pallets themselves.
- We expect these solutions' broad and substantial appeal to help drive strong growth for companies providing second-generation pallet IoT solutions, and we profile several such companies.
TABLE OF CONTENTS
Includes discussion of eight private companies
Pallets: A pillar of modern logistics
Massive opportunity explains continued interest in digitizing pallets
Connected pallet 1.0: The first generation of connected pallet technology
Why connected pallet 1.0 failed
Connected pallet 2.0: More than just location tracking
Why connected pallet 2.0 will succeed
Characteristics useful in predicting success
Representative companies
Serving a more palatable IoT pallet solution
IoT index remains range-bound
IoT M&A: Notable transactions include Vivint, Noonlight, Compology, Sierra
IoT private placements: Notable transactions include Memfault, Blues Wireless, Netradyne, and CoolR
Pallets: A pillar of modern logistics
Pallets are critical to logistics given the efficiency they enable: Nearly every industry handling physical goods uses some type of pallet for shipping and storage, typically packing multiple products on each pallet, to reduce handling and loading times and help manage and protect products as they move through supply chains. Major pallet users include the food and beverage, retail, electronics, pharmaceutical and chemical industries. Pallets are so pervasive it's unlikely their use will change anytime soon.